Blog

Social media tools for businesses

Social media has proven to be a powerful promotional tool in its most basic form — and even more so if deployed strategically and with enhancement tools. Read on to learn more about apps and other tools that can boost your social media strategy. Having great content on your site is the magnet that attracts […]

Choosing the right business dashboard

Dashboards have become extremely useful tools for companies to make the most of their raw data. With proper implementation, a dashboard can display essential information in an easy-to-understand format, allowing business owners to easily make informed decisions. But a dashboard can say a lot of things depending on its setup, and it’s important to choose […]

Simple ways to protect your email account

Everyone uses email as the central hub for their personal internet activities, but this also makes it an attractive target for cyberattacks. The importance of email security is vital to your company’s survival, so applying these simple tips can dramatically reduce your exposure to hackers and malware. Use separate email accounts Most people use a […]

How to calculate the TCO of VoIP

Picking a VoIP solution for your business can be tricky since there are so many data plans to choose from. But here’s a pro tip: Calculate the total cost of ownership (TCO) and not just the monthly fees. What is TCO? TCO is the overall sum of procuring, deploying, and operating a VoIP system over […]

Step up your PowerPoint game with these pointers

Do your officemates groan whenever they have to sit through another PowerPoint presentation? Once it’s your turn, knock their socks off by using these easy-to-follow tips. Start slideshows instantly The audience doesn’t want to see the speaker’s cluttered desktop or unread emails as the PowerPoint presentation is being set up. Simply select the file and […]

Boosting SMB marketing with automation

Small business marketing has often been a difficult endeavor for small business owners. Marketing involves a great deal of time and effort, and can require a significant financial investment. Previously, only large corporations could afford marketing automation, but that’s no longer the case. Read the five most profitable benefits of this new IT innovation here. […]

Turn Instagram followers into customers

Instagram has gone from an app that shares puppy photos with vintage-themed filters, to a marketing tool that savvy businesses are taking advantage of. The photo-sharing giant has a billion monthly active users, making it an ideal online marketplace. If you know how to create and promote compelling content on Instagram, you can get more […]

5 Tips for protecting corporate data

A data breach can happen to anyone, even to the most secure businesses or financial institutions — and cybercriminals could even attack your company’s network. How can you be sure your network is completely hacker-safe? As a business owner, you can’t afford a data breach, as it could cost you your clients and reputation. Employing […]

The benefits of working from home with VoIP

As a business owner, it’s important to raise your company’s morale to be more productive. But you can’t just keep throwing office parties every day of the year. Thanks to advancements in VoIP technologies, you can offer a better way to keep your employee’s spirits high by allowing them to work from home. Here are […]

Simplify calendar sharing with Office 365

Calendar apps have done wonders for the business world. They’ve made it so much simpler to schedule meetings with colleagues, manage projects, and increase productivity. But things can get sticky when you want someone outside of your organization to see your calendar. Thankfully, Office 365 tackles this challenge. Share an Office 365 calendar with specific […]