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Boosting SMB marketing with automation

Boosting SMB marketing with automation

Small business marketing has often been a difficult endeavor for small business owners. Marketing involves a great deal of time and effort, and can require a significant financial investment. Previously, only large corporations could afford marketing automation, but that’s no longer the case. Read the five most profitable benefits of this new IT innovation here. […]

Turn Instagram followers into customers

Turn Instagram followers into customers

Instagram has gone from an app that shares puppy photos with vintage-themed filters, to a marketing tool that savvy businesses are taking advantage of. The photo-sharing giant has a billion monthly active users, making it an ideal online marketplace. If you know how to create and promote compelling content on Instagram, you can get more […]

5 Tips for protecting corporate data

5 Tips for protecting corporate data

A data breach can happen to anyone, even to the most secure businesses or financial institutions — and cybercriminals could even attack your company’s network. How can you be sure your network is completely hacker-safe? As a business owner, you can’t afford a data breach, as it could cost you your clients and reputation. Employing […]

The benefits of working from home with VoIP

The benefits of working from home with VoIP

As a business owner, it’s important to raise your company’s morale to be more productive. But you can’t just keep throwing office parties every day of the year. Thanks to advancements in VoIP technologies, you can offer a better way to keep your employee’s spirits high by allowing them to work from home. Here are […]

Simplify calendar sharing with Office 365

Simplify calendar sharing with Office 365

Calendar apps have done wonders for the business world. They’ve made it so much simpler to schedule meetings with colleagues, manage projects, and increase productivity. But things can get sticky when you want someone outside of your organization to see your calendar. Thankfully, Office 365 tackles this challenge. Share an Office 365 calendar with specific […]

IT terms you need to know

IT terms you need to know

Jargon can be intimidating if you’re dealing with IT issues and you’re anything but techy. Running an anti-malware scan can generate auto pop-ups that leave you clueless with IT terms that sound Greek. Learning the basic concepts listed here will help you move on and not be surprised the next time that happens. Malware For […]

How to take advantage of your VoIP data

How to take advantage of your VoIP data

You hear a lot about big data nowadays, but not in connection with small- and medium-sized businesses (SMBs). To compete with the big guys, SMBs need Voice over Internet Protocol (VoIP) to get better access to customer data. Read on for the best ways to leverage your VoIP data to serve clients. Time/Date data The […]

The perfect Office 365 plan for your business

The perfect Office 365 plan for your business

With its state-of-the-art tools and features, Office 365 helps businesses manage data, share files, and improve team collaboration. You might be thinking of using this tool to improve your operations, but with the different Office 365 plans available on the market, how can you make sure that you’ll get your money’s worth? This article will […]

4 ways to boost staff efficiency

4 ways to boost staff efficiency

Technology enables businesses to work remotely, collaborate more efficiently, and manage their time more effectively. But to achieve these benefits, you need to implement technologies that align with your business’s needs. Here are some things to consider. Change office communication To increase efficiency, set up instant messaging software such as Slack or Microsoft Teams. This […]

What are 2-step and 2-factor authentication?

What are 2-step and 2-factor authentication?

In the digital age, cybersecurity should be one of the top priorities for anyone who goes online. One way is to vet those who are trying to access your systems. But when it comes to verifying users’ identity, many are unaware of the two kinds of authentication measures available. Read on to know the differences […]